PUBLICATIONS

InStore

A periodical publication, which aims to meet the increased need for systematic and accurate information for both senior executives of organized retail in our country, and the owner of a small retail business. InStore's readers have the opportunity, through its articles to learn about the latest trends and developments in local and global retail market for:

  • The methods of organization and management of a modern retail business
  • The procedures for effective promotion of products and building mutually beneficial relationships with customers
  • The technological solutions required to support the above
  • Proposals for construction, renovation or decorating store and shop windows
  • Information systems and trends in furnishings and equipment stores
  • Modern building and decorative materials, and lighting applications- studies on the needs of retail business.

The InStore aims at owners and executives of the following professional categories:

  • Retail chains in all sectors (sent to developers of new shops, interior designers - chain partners (where applicable), responsible for procurement, computer, marketing, and the owner and / or chief executive)
  • Stores of different types
  • Selected catering companies
  • Architects - Decorators working in the field of construction - decoration stores
  • Resellers of cash registers, POS systems and computer systems
  • Companies that distribute their products through retail (sent in trade marketing and merchandising departments, to product managers, purchase managers etc)

 

Material

A periodical publication, which (under the subtitle "Ideal materials for design ideas") examines the materiality inspiration of the designer, indicating the direct interaction with the result of inspiration, namely the construction of space, furniture or object.

In each issue is attempted the analytical examination of a "dipole" of materials, either to cover the full range between the two poles, or to demonstrate the synthesis between the materials (even if it concerns materials theoretically compete with each other).

The Material aims at owners and executives of the following professional categories:

  • Architects
  • Decorators
  • Construction companies
  • Industrial designers
  • Retail chains

 

Hotelier

A periodical publication for the hospitality with subtitle "Design New Hospitality" . Aim of the Hotelier is the creation (or the enlargement) and systematic maintenance of adequate channels of communication between tourism operators and suppliers, offering the latest developments, trends and solutions that shape the landscape of hoteliers and hospitality.

His main topics are organized into four main areas:

  1. Insights & Trends. Reference to prevailing and emerging trends that shape the landscape of the industry at national and international level, highlighting the major issues that will inevitably affect the market in the near future.
  2. Design & Equipment. Presentation of integrated solutions for the design and equipment of hotel units. Presentation of successful projects from Greece or abroad.
  3. Management & Development. Recording issues affecting the daily operation of the hotel and search for optimal ways of efficient management.
  4. Technology & Marketing. Study of the ways of using the technological tools and methods of modern marketing to enhance the experience enjoyed by visitors of an accommodation, but also the effective promotion in a wider audience.

The Hotelier aims at owners and executives of the following professional categories:

  • Owners and executives of 4* and 5* hotels.
  • Owners of selected hostels and other accommodations (specially of "boutique" category).
  • Architects, Decorators and Construction companies who have in their portfolio projects of hotels or catering places.
  • Equipment companies of the above spaces.

The design, publication and targeted distribution of Hotelier results from the cooperation of xenia Exhibitions-Conferences SA (the first private company in Greece that was active in organizing exhibitions and conferences, whose 42 years of experience and qualifications in the tourism industry have made it synonymous with the evolution and development of Greek tourism product) and the company's Demand Customize Marketing.

 

 Market Guide Shop&Retail

This is a comprehensive list - index, which consists of two - quite distinct - themes:

1. Retail Concept & Solutions: a systematic record of the companies through which the products and services covering the entire spectrum of store construction, decoration, equipment and organizing

2. Marketing at Retail: an index by product for P.O.P and Retail Marketing companies. The Market Guide Shop & Retail distributed to selected recipients of the following professions:

    • Retail chains and franchising (developers of new stores, Purchasing, Information Technology, Marketing Managers, etc..)
    • Companies that distribute their products through retail (executive positions: Product Manager, Trade Marketing, Category Manager, Purchasing Manager, etc…)
    • Architects - Decorators - Τechnical offices
    • Selected Stores of all types (clothing - footwear, food, optical, cosmetics, restaurants, pharmacies, etc.)

 

Market Guide Shop&Retail

This is a comprehensive list - index, which consists of two - quite distinct - themes:

1. Retail Concept & Solutions: a systematic record of the companies through which the products and services covering the entire spectrum of store construction, decoration, equipment and organizing

2. Marketing at Retail: an index by product for P.O.P and Retail Marketing companies.

 

Market Guide Shop & Retail

Distributed to selected recipients of the following professions:

    • Retail chains and franchising (developers of new stores, Purchasing, Information Technology, Marketing Managers, etc..)
    • Companies that distribute their products through retail (executive positions: Product Manager, Trade Marketing, Category Manager, Purchasing Manager, etc…)
    • Architects - Decorators -Τechnical offices Selected Stores of all types (clothing - footwear, food, optical, cosmetics, restaurants, pharmacies, etc.)

 

Retail Interior

A specialized version, which applies only to architects, decorators, Technical Companies and consulting offices. Annual Buyers Guide Retail Interior, presents a systematic and comprehensive way the enterprises specializing in construction, renovation and decoration of Professional Services. In this publication, these occupational groups may, in addition to a brief biography (personal or business), to present representative samples of their work, thereby depositing their position and the areas possibly specialize. The purpose of the form is both to inform and to act as a panorama of professionals and industry trends, and to expand the customer base of the reporting agency, bringing together the owners and managers of thousands of retail businesses.

 

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